I’m a huge fan of customer advisory boards. These boards are made up of significant customers: Individuals you believe can add value to your company.
A customer advisory board is different than a traditional board of directors. This board is designed to help you improve your customer experience and provide services that you may not have considered.
I’ve been thinking about all of the areas I have a reasonable amount of knowledge in. When I go through this list I realize that I’m really more a generalists than a specialist. I have a strong working knowledge in literally everything a private business owner is likely to experience during their life.
My knowledge in some of these areas is very deep. In others it’s broad and I’ve learned where to turn for help when my clients want to work in these areas. Its important to know where I have strong competence and where another specialist can provide a better outcome than I.